Everyone says "Mini sessions are supposed to be easy money!" Right? You should be able to post them, and then BAM they are sold out! But, we all know it is easier said than done.
The days of sessions flying off the shelf are gone, because your ideal clients are so distracted in their everyday life, they either don't see your launch, or haven't financially prepared for the investment.
Instead of rolling in dough, the silence feels deafening,
It's time to say goodbye to last-minute launches so that we can turn your launch days into endless payment notifications!
I'll admit, I used to HATE mini sessions. I'd pour time and money into setups, get my props ready, post on social media... but all I got was crickets. If I was lucky, I saw 5-7 bookings trickle in after weeks of work. I was frustrated and didn't get how others were cashing in on minis.
But then, something changed. I got serious about prepping my business and my clients way before launch, which resulted in a rinse and repeat process, allowing me to have $30k mini session weekends for years in a row now.
If you've felt frustrated trying to make minis work, this course is for YOU. I'll walk you through my exact system for creating, marketing, and hosting mini sessions that are guaranteed to sell out every time!
Its more than props and pretty setups- it's all about marketing them the right way and knowing how to build the hype. By the end, you'll feel CONFIDENT and EXCITED to fill every time slot, whether its 20 sessions or 120!
Now that you've got your ideas planned out, it's time to start getting potential clients excited! In this module, we'll discuss ways to build excitement around your mini sessions, as well as how to grow your following of potential clients before you open bookings.
An important step that often gets overlooked, we'll go over the six most important things to include on your sales page that will sell minis for you! No more having to spend hours answering DM's, this webpage will make money for you while you sleep!
You'll learn (step-by-step) how to create low-cost Ads and boost posts on Facebook + Instagram that target your ideal client. These ads will land right in front of the eyes that you want it to, boosting engagement and getting you a high conversion rate of bookings!
Now that your spots are filling up, we will continue to nurture your clients to provide an exceptional experience! From detailed emails and outfit inspiration to payments and text reminders, i'll share exactly what I send my clients to keep them informed and excited for their mini session.
To start, we'll discuss how to create unique mini session setups that will allow you to stand out from your competition. We'll also dive into pricing, to ensure your mini sessions are profitable, yet still desirable for your ideal clients. We'll also chat about identifying your target market and how to strategically plan your minis, setting you up for success.
Enhance your client experience by starting out with a strong booking process! There are many different techniques to choose from, and we'll go over them in detail to make sure you're choosing the best one for your clients. I'll also give you all of my exact emails that I use!
It's here- session day! In this module, i'll give you all the tips on how to have a successful, stress free day. But it doesn't stop there! We'll also dive into your post-session workflow, from culling to gallery delivery and asking clients for reviews, ensuring that you'll have repeat clients again next year!
Answer: You'll have lifetime access to your course! Need to come back each year for a refresher? No problem! The course will be accessible for you!
Answer: From start to finish, the total duration of the course is 4.5 hours. However, I do suggest watching one module at a time and then pausing the videos to work on the material that module covered. It will be easier to work on things one step at a time!
Answer: Because of the digital nature of this program, i'm not able to offer refunds of any kind.
Answer: Not at all! I myself primarily specialize in weddings. The material taught in this course can be applied to any type of mini session and is suitable for photographers who specialize in any type of photography!
Answer: ABSOLUTELY! Whether you've tried offering mini sessions before or not, the course can benefit you. Think of it as a new perspective, a new roadmap to try with marketing techniques!
Answer: No, the course does not provide 1:1 access to me for answering questions. However, 1:1 Coaching calls are available year round, so if you feel you need direct assistance with launching your mini sessions, you can explore that option!
Answer: It depends! While the topics covered in the course are suitable for all photographers at various stages in their business, I would suggest you have a consistent editing style and strong knowledge of shooting + editing first. This course does NOT cover any photography skills.
I completely get it- you want to make sure something will benefit you before investing in it.
I'm happy to answer any questions you may have about the course!
I'm a wedding and portrait photographer based in Florida & Texas. This year marks 8 years that i've been in the industry!
In 2020, I spent A LOT of time during the pandemic working on my marketing strategies for mini sessions when weddings were at a standstill. Mini sessions have become my FAVORITE weekends of the year, and I absolutely love being able to see my clients return each year and watch their babies grow up. To this date, I have generated $174,685 in income just from mini sessions in the last few years!
When i'm not busy with sessions or weddings, you can find me doing all the DIY projects around the house with my husband or traveling the world! Just this year, we were able to go to Sweden to see The Eras Tour, and spent a week in Greece- all because of the financial freedom mini sessions have brought me! Let's get you to a level of financial freedom you've dreamed of!